Service Pipeline

Online booking software your customers actually finish

Service Pipeline is online booking software for service businesses. Embed a booking widget on your website with one line of code, or share a hosted booking page if you don't have a site. Customers choose a service, add extras, answer the questions you set, and lock in a genuinely open time slot — checked live against your calendar, business hours, travel buffers and notice rules. Every booking creates the customer record, the calendar appointment and the pipeline lead automatically. 7-day free trial, then $25/month for the whole team.

Booking that fits how you actually work

Pick which services from your catalog are bookable, each with its own price and duration. Add optional extras like an engine bay clean or a second-story window, and the price and time update as the customer toggles them. Set minimum notice, how far ahead people can book, spacing between slots and a travel buffer, and the widget only ever offers times you can genuinely take.

Ask the questions you need answered

Add your own questions to the booking flow — vehicle size, square footage, gate code, pets on site, anything. Answers land on the appointment and the customer profile, so your crew shows up already knowing the job instead of calling the morning of.

Deposits, reminders and self-serve changes

Require a deposit to hold the slot and it's collected through your own payment setup at booking. Confirmation and day-before reminder emails go out on your branding automatically, and every customer gets a link to reschedule or cancel themselves — which keeps your phone quiet and your calendar accurate.

What's included

  • One-line embed for any website, plus a hosted booking page
  • Services, paid add-ons and custom questions you control
  • Real open slots from your calendar, hours, buffers and notice rules
  • Optional deposit to hold the time
  • Bookings become customer, appointment and pipeline lead in one step
  • Customer self-reschedule and cancel links

Frequently asked questions

Do I need a website to take online bookings?

No. Every booking page has a hosted link you can share on Facebook, Instagram, Google Business Profile or in a text. If you do have a website, one line of script embeds the same booking widget on it.

Can I charge a deposit when someone books?

Yes. Turn on a deposit per service and it's collected at booking through Service Pipeline Payments or your own connected Square or Stripe account.

Can two people book the same slot?

No. A slot is held while someone is finishing checkout and re-checked before the booking is confirmed, so double bookings can't slip through.

Ready to fill your pipeline?

7-day free trial, then $25/month for your whole team. Square stays your register.

Start 7-day free trial